Decided to go live streaming but completely unsure where to start? Read some of our tips on how to prepare for your first live video on social media. 

Plan what your live will be about – write down the title and take notes! 

Before you sit down in front of the camera, think about what you are going to talk about. Write down the key points that will help you lead the broadcast. Write down all the key words you want to talk about. Let your notes be like road signs for you. They will help you not to stray from the main topic during your live broadcast.

No idea for live streaming? You get the best topics for live video every day from your clients. Read their feedback or frequently asked questions. 

Prepare a place where you will host a live video

Make sure you have a comfortable place, preferably in as much natural light as possible. Check what will be behind you, if there are any unnecessary things. Remove or cover anything that should not be in the frame of your camera. Also prepare something to drink, it will come in handy. 

Check the equipment – lights, camera, microphone. 

Set up your recording equipment, place your phone or camera on a tripod or other stable mount. Check that the battery is charged and all cables are connected. Set up extra lights and be sure to turn on your microphone. Ah, and of course make sure you are connected to the internet – that’s the most important thing! 

You don’t have to have a professional crew taking care of the technical side of your live video right away…. But such a crew will definitely make things easier and save you stress

Make the thumbnail before the live broadcast starts.

If you already know that you will want to save your live on instagram, then you will find this #livehack useful. Prepare a thumbnail that you will use later to promote your live. It can be a photo, it can be a project made in Canva, for example. It’s important to have such a thumbnail already saved in your camera roll so that you can use it as a thumbnail for your live video later on.

Mute notifications but set your watch. 

Mute any notifications that might distract you. Especially if you use your phone during your broadcast. You don’t want a notification to interrupt your live stream. 

However, it is worth thinking about your watch. If you have planned a live broadcast for 45 minutes, set your watch so that you can make it on time. Preferably 10 minutes ahead of time so you know your broadcast is about to end. Live on Instagram can now last up to 4 hours. 

You’re ready to host your live video!

Good luck.  

Need technical support? You’re in the right place!
Let us know how and when we can help you.

The post Some practical advice on how to prepare for your first live video appeared first on Multiflow Media - Videoproductie - Live Streaming.

1. Video of Company Life. 

Show how you work and what is going on in your company. In such video you can present how your products are made, how your team works and what values you believe in. If you are recruiting new employees, such video may encourage them to work with you. 

2. Educate your followers, organize a webinar with an expert.

If your company specializes in modern solutions or you offer services/products which require special knowledge – bet on educating your clients! Organize a webinar, in which you will explain the most difficult issues. You can also invite your customers to talk to an expert on a given topic. 

3. Event coverage. 

With event reports you can show that someone missed a cool event and encourage them to join the next edition. Video coverage of an event can also be used to promote future editions and the services you offer as an event organizer. 

4. Tutorials

This type of video is very popular in the beauty and hair styling industry. With tutorials, you can show how to do makeup for any occasion or how to take care of your hair in a few steps. In fact, a tutorial is such a video manual where you can show how something works, how to put something together and how to use something. 

5. Questions and Answers

You can prepare your Q&A video in two ways. One – collect the most popular questions your customer service department gets and record a video with answers (or instructions). Second – collect questions from your followers on social media, then choose the most interesting ones and record a video answering them

As you can see different types of video can be used to grow your brand. If video is missing from your marketing tools, think about why and how you can change that.

Have a video idea but don’t have a camera to record it? Or maybe you are afraid of editing? Don’t worry – we will do it all for you and deliver you a ready edited video.

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